Sasha Micaela Levy

Led end-to-end design of complex digital products, from research to delivery, aligning user needs with business goals.

Applied data-informed UX methods (heatmaps, session recordings) to identify friction points and optimize conversion and user flows.

Redesigned a HealthTech/telemedicine platform, improving usability, accessibility (WCAG), and simplifying complex doctor–patient interactions.

Led the design of AI-powered recommendation tools, reducing manual creator discovery time by 30% and enabling talent managers to focus on higher-value decisions.

Designed and optimized core social features (feeds, chat, collaboration tools), enhancing connectivity between creators, brands, and managers.

Contributed to the development of the Design System, defining reusable components and ensuring consistency and scalability across product teams.

Led end-to-end design of credit card and lending products across Argentina and Mexico, from discovery to launch, expanding access to financial services for thousands of users.

Drove user research and usability testing to uncover key insights, informing product strategy and optimizing critical user flows across the digital banking experience.

Integrated UX practices into legacy banking systems, enabling the bank’s digital transformation and improving internal processes and product consistency.

Redesigned the Office Banking platform for business clients, simplifying payments, transfers, and account management, and reducing customer support requests.

Designed digital products for banking and e-learning clients, translating complex business requirements into scalable and intuitive user experiences.

Led research and iterative design processes to inform product decisions, improving usability and aligning solutions with both user and business needs.

Designed websites, branding, and digital campaigns for e-commerce clients, focusing on conversion, visual consistency, and user experience.

Managed end-to-end content and ad creation across social and paid channels, optimizing performance and aligning design with marketing objectives.

Supported branding and digital design projects for real estate clients, contributing to visual identity systems and marketing assets across multiple touchpoints.

Collaborated with senior designers and cross-functional teams, gaining hands-on experience in agency workflows, client delivery, and design execution.